Innovaccer announced Wednesday that it had purchased a 100% stake in Cured. This adds more than 20 health systems and digital health clients to its portfolio.

WHY IT MATTERS

As part of the acquisition Cured’s three cofounders – Andrew Sawyer, Ashmer Aslam and Rohit Narayan – will assume leadership roles within Innovaccer.

Innovaccer was looking to enhance its focus on improving patient experiences and move from encounter-based care to experience-driven care, said Abhinav Shashank, cofounder and CEO, in a statement.

"Cured was the perfect fit, with a team that shares our passion and innovative mindset and a compelling approach to disrupt healthcare [customer relationship management]," he said.

Sawyer, also Cured's CEO, agreed that synergy fueled the transaction.

"With our library of over 80 curated, healthcare-specific journeys and [artificial intelligence]-enhanced propensity models, combined with Innovaccer’s Contact Center and industry-leading consumer data platform, we can really accelerate innovation to transform the patient experience – an area long overdue for improvement and lacking healthcare data and context by traditional CRMs and patient engagement solutions," he added.

Innovaccer said Cured's current customers – UCHealth, VCU Health, Sutter Health, HonorHealth and others – can expect uninterrupted service and support during the transition.

THE LARGER TREND

In August, Innovaccer officially launched its AI assistant for healthcare, in order to work with its Healthcare Experience Platform, which was awarded Best in KLAS for 2023 in the data and analytics platforms category.

Called Sara, the AI automates workflows, generates insights and conversationally support for healthcare leaders, clinicians, care coordinators and contact-center representatives.

At a company keynote, Kanav Hasija, Innovaccer cofounder and chief product officer, said that AI deployment across the company's four platforms could take "high-quality, low-cost, patient-centered care to the next level." 

ON THE RECORD

"This acquisition perfectly complements our forward strategy, which revolves around three central pillars: Value, transitioning from fee-for-service to value-based care; Experience, moving from encounter-based care to experience-driven care and Productivity, shifting from burnout to AI-driven productivity," Shashank said in a statement.

Andrea Fox is senior editor of Healthcare IT News.
Email: afox@himss.org
Healthcare IT News is a HIMSS Media publication.